Over the past ten years there has been a nationwide spike in pedestrian injuries and fatalities due to a combination of speeding and distracted driving. Communities are turning to automated enforcement as a means of encouraging to follow speed limits and pay attention. Automated Enforcement is endorsed as a safety tool by the Governor’s Highway Safety Association, AAA, Advocates for Highway and Auto Safety, the Insurance Institute for Highway Safety and the National Safety Council. Slower driving saves lives. A person is about 70% more likely to be killed if they are struck by a vehicle traveling 30mph versus 25 mph. There is a 93% chance of survival if a pedestrian is struck at 20mph. Small differences in speed make a huge difference, especially in school zones. The City of Norcross Police Department investigates over 180 vehicles crashes each year in 4 school zones (weekdays during school months). 25% of the 180 have injuries. Additionally, since the camera system has been active speeds of 80 mph on Beaver Ruin and dozens of speeds in excess of 30 mph over the speed limit inside all of the 4 school zones have been captured.